Touchless Outreach for Key Projects
As a firm specializing in education through public outreach, Consortium Media developed an exciting program that rethinks legally required public information delivery.
Residents and business owners, through a “Touchless outreach survey program” were requested to give input on needed safety improvements. The survey responses helped to make community voices heard and will likely obtain a key grant to bring these safety projects to fruition.
A combination of old and new technology was developed, direct mail, local radio, informational Zoom videos in three languages; Spanish, Mixteco and English plus, our unique, social business platform CM+GeoAlgo(tm) which delivered the message only into the market in question.
DELIVERABLES
CM+GeoAlgo, Website Design, Social Media, Direct Mailers, Graphic Design, Translation Services, Survey Development, Content Strategy, Radio Promotion, Press Outreach, Brand Awareness
CM+ Results
Even without in person meetings, our CM Touchless program provided a huge community awareness and response. Now CM is developing CEQA, NEQA educational community programs to ensure the public is educated on projects that affect their lives.
343
Total Survey Results
(Online and Mailer)
1,428
Web Link Clicks
(CM+GeoAlgo link clicks to webpage)
$13,133
Paid Advertising Equivalency
984,197
Total Impressions
(Social Media, Press, Print Ads, Radio and Web Impressions)